Irekca de la Torre

9+ years marketing and communications professional in the UAE

I bridge the gap between what your brand wants to say and what your audience needs to hear.

I have over nine years of marketing and communications experience crafting pieces that capture the attention of readers across multiple industries. With my global experience — plus over 100 successfully executed campaigns — you can rest assured that your brand's message is tailored exactly how it needs to be heard.

Ready to find your brand voice? Let's start getting creative!


I will write the best chapters for your brand. 

Content and Copywriting

My experience crafting content and writing copies for top advertising agencies, global clients, and diverse start-ups across a range of industries makes me an exceptional choice to elevate your brand's messaging and reach.

  • Creative Copywriting
  • Website Copywriting
  • Email Copywriting
  • Article Writing and Blogging

Social Media Marketing

Transform your social media presence and increase your ROI with my expertise in social media marketing. I create content, manage campaigns, nurture communities, and run targeted ads. 

  • Social Media Management 
  • Community Management 
  • Ad Campaign Management
  • Content Creation

Digital Marketing

With a keen understanding of the digital landscape and a passion for storytelling, I utilize proven strategies and the latest digital marketing strategies to boost online visibility and attract more traffic to your website. By maximizing keyword research and optimizing meta descriptions, I improve the chances of your website ranking higher on Google and other search engines.

  • Content Marketing and Management
  • Search Engine Optimization (SEO)
  • Email Marketing and Newsletters
  • Branding and Marketing 

My Publications